Private equity takes up pilates

Fitness phenomenon creates investment opportunities

Hello Rainmakers,

Hyrox, Yoga, Marathon, IronMan, Peleton, Barry’s, SoulCycle, Rebel, Pilates.

Today’s wellness culture is obsessed with what methods of torture you can put your body through to help your mind. 

Today, Anna Cooper looks a deal that could see competitors limbering up to get in on the action…